(The Legacy of) Big Brother
These days, we are all used to the internet. Running
around on the web seems perfectly normal now, but of course
it wasn't always that way. To acknowledge the arrival
of 1984, the notorious year described in George Orwell's
book, The Residents launched Big Brother, a BBS system.
They took a bold step for the times by attaching an
old Apple IIcomputer with 64K of memory and 2 floppy disc
drives that each held 400K of data to a phone
line.
People who had computers could use a modem running
at 300 bps (dial-up today is 56,000 and DSL is in the
millions of bps) to connect with the computer at Ralph
Records. The two computers connected over the phone.
The communication was text-only, and only one person
could call the Ralph computer at a time. Even so, Big
Brother was an instant hit. Not only could users
leave messages for each other, but Ralph ran their own
reviews of underground records and maintained an internal
"top-ten" list based on what the workers liked.
The staff was watching the premier of a Michael
Jackson Pepsi commercial on TV. Somebody decided to
report it play-by-play onto the BBS site as he watched.
While shooting the commercial, Jackson's hair caught
on fire from one of the effect bombs.
Real time reporting via computer was a new wrinkle
at the time. Soon the San Francisco
Chronicle picked up the story and Big Brother became
well known in the San Francisco area. A side note
here; because users called the BBS on the phone, long
distance rates would apply for people outside the area, so
most users lived around San Francisco.
Anyway, the story got picked up, and soon Big
Brother and The Residents were on the cover of Silicon
Valley's Info Week magazine as well as getting
coverage by other tech and computer geek
publications.
But Big Brother had always been an experiment locked
to the year 1984. So after one year, the BBS site
discontinued operation. Big Brother
disappeared.
Twenty years later a plan was hatched to launch an
official Residents web site and it was only fitting that
its operator be named after Big Brother. So today we
have the reincarnation of the spirit of the original BBS
system, the Big Brother System.